New analysis from Frost & Sullivan , 2010 North American Consumer Location-based Services (LBS) Market – The Wireless Carrier Opportunity, finds that the wireless carrier-generated segment of the North American consumer LBS market amounted to on-deck application software revenues of approximately $718 million in 2009 and forecasts this to reach $1.58 billion in 2015.

According to Frost & Sullivan, smartphones are expected to hit “a purple patch” in the Indian market, as consumers increasingly seek a single converged device to support multiple functionalities on the go. Smartphones cater to both individual and enterprise users due to their consumer- and productivity-centric approaches.