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25/11/2010 - Mobile Commerce to Greatly Impact Holiday Shopping Season
IDC today announced the results of a new survey revealing that mobile shopping "warriors" (hyper-connected individuals) and mobile shopping "warrior wannabies" (moderately connected individuals) will account for 28% or $127 billion of the $447 billion the National Retail Federation (NRF) predicts U.S. consumers will spend this holiday season.

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